Traditional or online radio, print and outdoor media are how DCW had its start. Television, Radio and Outdoor marketing are exactly what DCW Media specializes in, purchased, marketed and specialized for nearly half a century now. DCWMEDIA has more than half a century of experience in television advertising. For people who are new to television…
In the Mercado La Victoria (Villa in Spanish, literally the City of Lights) of Colombia, the Mercadette Market and Plaza de la Indepencia, known as Mercadette’s” plaza de la Literatura” is a major commercial centre where the main business district is located. The market area houses the leading brands in clothing and accessories from around…
Marketing Plan and Budget – What Do They Mean? Marketing plans outline specific goals of how to conduct a marketing strategy to reach a specific audience. These goals are based on company objectives and business plans. Often the budget is the single most important element in determining the success of a marketing plan. Marketing Plan…
Metrics and forecasting are a way of providing financial reporting that is more accurate than the current methods we use today. The process has been used in nearly every industry since the introduction of mass production. Although there are different types of methods, the concepts and basic idea behind them are still very much intact.…
A business is defined by Wikipedia as a legal entity or body organized for the purpose of conducting trade and business affairs. Business enterprises may be either personal or non-profitable for-profit corporations or organizations that function to meet a social cause or further an educational charity. The business world is very competitive these days and…
When it comes to creating your online business presence, it’s easy to get confused about all of the different types of marketing strategies that are out there today. There are many different types of online advertising strategies that you can use, and many different ways to target your audience. One thing that many people forget…
Marketing Automation simply refers to various technological systems and applications designed especially for marketing teams and companies to more efficiently market over multiple channels’ online, and even in their offline offices. This technology has made marketing simpler, faster, and much more effective. In fact, today, marketing automation has completely changed the way many marketers do…
In a supply chain, a distributor, or a retailer, is an entity that brings together raw materials/goods and finished products. In general, the distribution process consists of first bringing the materials into a physical plant from where raw materials are extracted and later used in production processes. Often, the finished product is then taken to…
Print media marketing is a type of marketing that make use of physically printed medium, like newspapers and magazines, to get closer to consumers, business clients and potential prospects. Many advertisers also make use of digital media, like banner advertisements, mobile marketing, and internet marketing, to reach almost the same targeted audience. However, Print media…
Digital marketing is the part of online marketing, which uses digital technologies like mobile phones, desktop computers and various other digital media and communication platforms to advertise products and services to potential customers. It helps companies reach out to a larger customer base, which can translate to increased sales. Online marketing involves various elements such…